Digital
Artwork
This
is the proper way to submit most corporate logos. Ideally you request
the client to supply you with an Illustrator EPS vector file with text
converted to curves. This should lead to total confusion by a non graphics
person but hopefully this means they then refer to the graphics artist
or design bureau that designed the logo and we end up with an Illustrator
EPS or ai file that will require a graphics programme to open. Almost
all corporate logos are available as Adobe Illustrator files and are then
small enough to email with superb resolution.
FreeHand
9 or Corel Draw 9/11/12/X13
This
is also one of the best ways to send artworks, make sure the fonts if
any are converted to paths / curves before sending to us.
Greyscale
images and photographs may be saved as Photoshop, EPS files or TIFF and
should be around 2500 pixels x 2500 pixels. This translates to a large
file, usually too large to email unless compressed.
CD
is
the preferred way to send large image files
Email
is
the best way to supply artwork up to 3Meg in size. We suggest WinZip to
compress files for quick transmission.
Faxes
and Bromides
All
artwork will be computer edited so a supplied bromide or fax will be scanned
and we will loose quality. So please supply as large as possible, up to
max A4 size. Greyscale images or colour images are usually unacceptable
this way. Poor quality images will incurr artwork charges on an hourly
rate. Always ask for digital artwork to get the best quality. If you're
unsure we're happy to discuss with the clients graphics bureau direct.
Colour
Images
Should
be submitted as high resolution Photoshop EPS or Illustrator files. Must
be left as RGB not CMYK. Don't email larger than 1.5Meg files.
JPEG
images
can be used, it is a bitmap type of image, but realize that a suitable
quality image will often be around 1-2 Meg. Always compress using the
highest quality setting. It still requires an image to look good on the
screen at A4 size or its just not good enough.
GIF
and BMP
These
are generally low quality formats so avoid them
Zip
compression
we prefer this compression format for large PC files
Stuffit
ummm...
For Mac users, we can usually open these but they may give us problems
Slides
and
such ...We can get artwork drumscanned and slides converted to digital
formats. We will pass these charges on to the client as they are quite
substantial but we will call and discuss first.
Any
questions please don't hesitate but give us a call. Don't be satisfied
with the secretary sending you a bitmapped image embedded in a Word document...Request
professional quality graphics . |
